This content is a summary of a longer article that offers tips on how to match content with the needs of your target audience. It suggests using data and analytics to understand your audience’s preferences and interests, as well as conducting market research to gather insights. The content emphasizes the importance of creating content that is valuable and relevant to your audience, including customizing it for different channels and formats. It also highlights the significance of regularly evaluating and updating your content strategy to ensure it aligns with your audience’s changing needs and expectations.